Overview: RUFFARCHITECTS have been commissioned to reconfigure and revitalise the Canto Court student accommodation scheme, located on Old Street in the heart of London’s Silicon Roundabout. The project involves a full internal and external refurbishment to modernise and reposition the building as a contemporary hub for student living. The works are currently progressing through the third phase of the upgrade programme, which includes enhancements to the student rooms, improvements to the ground floor retail units, and sensitive interventions to the building envelope in response to the building’s location within a conservation area. Community Impact & Value: The refurbishment aims to create a key destination within the vibrant Old Street area, enhancing the student experience while contributing to the wider identity of London’s growing technological quarter. By improving communal and social spaces, the scheme strengthens connections between students and the surrounding community. Technical Insights & Challenges: The project requires a comprehensive upgrade of 164 self-contained studios, along with the redesign of shared communal areas and restaurant facilities. Balancing high-quality design with the demands of intensive use and the urban setting presents a challenge, particularly in integrating modern student lifestyle needs into the existing building structure. Key Achievements: The scheme sets out to deliver a transformed student accommodation offer in one of London’s most dynamic districts. Through strategic refurbishment, the development will not only improve quality of life for its residents but also reinforce the area’s status as a leading destination for education, innovation, and urban living. CANTO COURT Client: Realstar / UNCLE Value: Confidential Status: Built Overview: RUFFARCHITECTS have been commissioned to reconfigure and revitalise the Canto Court student accommodation scheme, located on Old Street in the heart of London’s Silicon Roundabout. The project involves a full internal and external refurbishment to modernise and reposition the building as a contemporary hub for student living. The works are currently progressing through the third phase of the upgrade programme, which includes enhancements to the student rooms, improvements to the ground floor retail units, and sensitive interventions to the building envelope in response to the building’s location within a conservation area. Community Impact & Value: The refurbishment aims to create a key destination within the vibrant Old Street area, enhancing the student experience while contributing to the wider identity of London’s growing technological quarter. By improving communal and social spaces, the scheme strengthens connections between students and the surrounding community. Technical Insights & Challenges: The project requires a comprehensive upgrade of 164 self-contained studios, along with the redesign of shared communal areas and restaurant facilities. Balancing high-quality design with the demands of intensive use and the urban setting presents a challenge, particularly in integrating modern student lifestyle needs into the existing building structure. Key Achievements: The scheme sets out to deliver a transformed student accommodation offer in one of London’s most dynamic districts. Through strategic refurbishment, the development will not only improve quality of life for its residents but also reinforce the area’s status as a leading destination for education, innovation, and urban living.

Overview: Located within the heart of the Abbey and Barking Town Conservation Area is the redevelopment of 34-42 East Street Barking. This four-to-seven storey mixed-use scheme provides 65 new, one, two and three bedroom homes and c.20,000sqft of new commercial space to one of London’s oldest boroughs. Community Impact & Value: Sited alongside the recently renovated listed former Magistrate Court, our proposal incorporates active frontages at ground floor level linking the nearby landmark buildings, high street and town square with the wider Conservation Area. A base podium of commercial and cultural uses sits within a deep brick plinth capped with reconstituted stone arches. Above, a cluster of apartment buildings adopt a stepped massing approach to reduce the visual density of the overall scheme, and create a distinctive character when viewed from any approaching street. Technical Insights & Challenges: Special care was given to a considered and contemporary proposal that was also complementary to the existing character of the area, reflected in a palette of red and grey brick with regular arched openings. The facades combine cues taken from the immediate context with an elevated, refined aesthetic. The scale of windows in particular references the industrial and civic buildings found nearby, while the recesses, mullions, and layered elements within them create a direct connection to the surrounding residential properties. Key Achievements: The scheme continues the previous successful regeneration work from 2010 of Barking Town Centre, making a long-lasting contribution to a new innovative city block model. Our addition stitches together the remaining disconnected series of public spaces and functions, helping to establish prosperous links between East Street and the Town Square as part of the Barking Central development. EAST STREET Client: Private Developer Value: 16.5 million Status: Planning - Awards: AR Future Projects Award Overview: Located within the heart of the Abbey and Barking Town Conservation Area is the redevelopment of 34-42 East Street Barking. This four-to-seven storey mixed-use scheme provides 65 new, one, two and three bedroom homes and c.20,000sqft of new commercial space to one of London’s oldest boroughs. Community Impact & Value: Sited alongside the recently renovated listed former Magistrate Court, our proposal incorporates active frontages at ground floor level linking the nearby landmark buildings, high street and town square with the wider Conservation Area. A base podium of commercial and cultural uses sits within a deep brick plinth capped with reconstituted stone arches. Above, a cluster of apartment buildings adopt a stepped massing approach to reduce the visual density of the overall scheme, and create a distinctive character when viewed from any approaching street. Technical Insights & Challenges: Special care was given to a considered and contemporary proposal that was also complementary to the existing character of the area, reflected in a palette of red and grey brick with regular arched openings. The facades combine cues taken from the immediate context with an elevated, refined aesthetic. The scale of windows in particular references the industrial and civic buildings found nearby, while the recesses, mullions, and layered elements within them create a direct connection to the surrounding residential properties. Key Achievements: The scheme continues the previous successful regeneration work from 2010 of Barking Town Centre, making a long-lasting contribution to a new innovative city block model. Our addition stitches together the remaining disconnected series of public spaces and functions, helping to establish prosperous links between East Street and the Town Square as part of the Barking Central development.

Overview: A 1,660 sqm mixed-use refurbishment and extension within a tight backland site in the Royal Borough of Kensington and Chelsea. Utilising Modern Methods of Construction to create much needed commercial units and thirteen new homes for the community. Community Impact & Value: The surroundings are a rich tapestry of functions, typologies and eras: from Victorian terraces, to the historical Notting Hill Methodist Church, and the disused concrete frame workshop adjacent to the M4 underpass that forms the focal point of the scheme. Collaboratively with RBKC, the retained building has a series of two storey pavilions and a six-storey ‘tail’, stitching together new and existing volumes and uses. Activated by the craft workshops on ground floor, the project links into the wider community initiatives along the Westway. Technical Insights & Challenges: Retaining the original frame structure requires lightweight technical solutions above, hybrid exposed timber flitch beam designs driving reuse and reduced carbon footprints, whilst maintaining the alure of the triangular site. The infills feature dramatic incisions and openings referencing the scale, composition and weight of the original building. The sizable cuts provide private outdoor amenity and urban greening. The opportunity for increased mini courtyard frontages and therefore glazing, flood the new homes with natural light. The profiled form of the pavilions varied roofscape maximises the sunpath for adjacent dwellings. A Cross Laminated Tiber (CLT) kit of parts forms the taller element, generating the structural form as well as the finished engineered internal aesthetic. Stabilised by a cast concrete core, these triple aspect flats are then faced in local red-brick palettes echoing the prevailing context. Key Achievements: This scheme forms a light touch series of additions and refurbishments to the existing building and a creative new craft and residential quarter for the area. BRIDGE HOUSE Client: Bryanston Developments Value: Confidential Status: Planning Overview: A 1,660 sqm mixed-use refurbishment and extension within a tight backland site in the Royal Borough of Kensington and Chelsea. Utilising Modern Methods of Construction to create much needed commercial units and thirteen new homes for the community. Community Impact & Value: The surroundings are a rich tapestry of functions, typologies and eras: from Victorian terraces, to the historical Notting Hill Methodist Church, and the disused concrete frame workshop adjacent to the M4 underpass that forms the focal point of the scheme. Collaboratively with RBKC, the retained building has a series of two storey pavilions and a six-storey ‘tail’, stitching together new and existing volumes and uses. Activated by the craft workshops on ground floor, the project links into the wider community initiatives along the Westway. Technical Insights & Challenges: Retaining the original frame structure requires lightweight technical solutions above, hybrid exposed timber flitch beam designs driving reuse and reduced carbon footprints, whilst maintaining the alure of the triangular site. The infills feature dramatic incisions and openings referencing the scale, composition and weight of the original building. The sizable cuts provide private outdoor amenity and urban greening. The opportunity for increased mini courtyard frontages and therefore glazing, flood the new homes with natural light. The profiled form of the pavilions varied roofscape maximises the sunpath for adjacent dwellings. A Cross Laminated Tiber (CLT) kit of parts forms the taller element, generating the structural form as well as the finished engineered internal aesthetic. Stabilised by a cast concrete core, these triple aspect flats are then faced in local red-brick palettes echoing the prevailing context. Key Achievements: This scheme forms a light touch series of additions and refurbishments to the existing building and a creative new craft and residential quarter for the area.

Overview: Our second major project for the City of London’s Barbican Centre followed the same principles as the Art Gallery refurbishment: to prioritise retention, repair and reuse as the basis of a contemporary renewal within the Grade-II listed cultural complex. Alongside the intricate design involved in reactivating the shared Pit Theatre and Cinema 1 as a Barbican Centre destination, our approach ensured that the spaces and routes to them were upgraded to be entirely accessible by modern standards. Community Impact & Value: Every design decision sought to respect and reinforce the original architects’ vision of creating an exciting interplay of light, scale and perspective, tied together with a select material palette. The open layout and flexible arrangement of furniture were inspired by original materials, graphics and motifs present across the site. Technical Insights & Challenges: Bespoke and original refurbished furniture concepts were designed in-house and sensitively sat within the wider composition and centre strategy. We designed light fittings that emphasised the foyer’s unique volume, and offered distinctive markers that combined with the new signage for a layered, natural wayfinding approach. Durability and sustainability were key factors in new material selection. Fabrics that line the cinema and foyers utilised natural and recycled yarns that also met the demanding hygiene and maintenance standards required for the public setting. Valchromat, a toxin-free, natural, wood-fibre panel dyed with organic pigments, was used for the refined routed table bases. Above this, deep brass tops shall age gracefully, developing unique patinas further contributing to the rich history of this iconic setting. Key Achievements: A relevant new interior that references the quality and original concepts of the Barbican Centre helps this previously underutilised area into an invigorating and flexible space eagerly used by all. BARBICAN CINEMA 1 Client: Barbican Centre Value: Confidential Status: Completed - Awards: AJ Retrofit Award 2022 Cultural and Religious – Shortlist Hotel, Retail and Leisure – Shortlist Overview: Our second major project for the City of London’s Barbican Centre followed the same principles as the Art Gallery refurbishment: to prioritise retention, repair and reuse as the basis of a contemporary renewal within the Grade-II listed cultural complex. Alongside the intricate design involved in reactivating the shared Pit Theatre and Cinema 1 as a Barbican Centre destination, our approach ensured that the spaces and routes to them were upgraded to be entirely accessible by modern standards. Community Impact & Value: Every design decision sought to respect and reinforce the original architects’ vision of creating an exciting interplay of light, scale and perspective, tied together with a select material palette. The open layout and flexible arrangement of furniture were inspired by original materials, graphics and motifs present across the site. Technical Insights & Challenges: Bespoke and original refurbished furniture concepts were designed in-house and sensitively sat within the wider composition and centre strategy. We designed light fittings that emphasised the foyer’s unique volume, and offered distinctive markers that combined with the new signage for a layered, natural wayfinding approach. Durability and sustainability were key factors in new material selection. Fabrics that line the cinema and foyers utilised natural and recycled yarns that also met the demanding hygiene and maintenance standards required for the public setting. Valchromat, a toxin-free, natural, wood-fibre panel dyed with organic pigments, was used for the refined routed table bases. Above this, deep brass tops shall age gracefully, developing unique patinas further contributing to the rich history of this iconic setting. Key Achievements: A relevant new interior that references the quality and original concepts of the Barbican Centre helps this previously underutilised area into an invigorating and flexible space eagerly used by all.

Overview: This new student accommodation scheme in High Wycombe consists of two blocks at 6 storeys achieving a total of 182 units. This 9,106sqm project feeds into a wider masterplan that RUFFARCHITECTS are developing, serving as the foundational element for the broader residential strategy. The development looks to transform the 1.3HA site, uplifting the existing student village in Hughenden. Community Impact & Value: The design aims to elevate the standard of student accommodation, setting new benchmarks within the sector. With a diverse range of communal amenity spaces and a forward-thinking approach to landscaping, the scheme prioritizes the well-being of its residents. Collaboration with Harman Hughenden Park Limited and BNU has been instrumental in keeping the design focused on the needs of its users, whilst catering to tight project timelines. Technical Insights & Challenges: The roofscape and elevational design create a compelling balance between the past and the present. A stepped form visually breaks up the building whilst maximising the internal floor plan. The bedroom units have been efficiently planned to a standard layout, dimension, and typology, creating a successful mass on site which considers all the various constraints of its existing development. Brick variation provides relief to the large mass and softens the impact of a repetitive facade. Passivhaus principles have been integrated from the outset, working closely with sustainability and energy consultants to maintain a fabric first approach. The scheme aims to meet Net Zero Carbon standards, supporting the university in their wider mission of achieving Net Zero Carbon by 2030. Key Achievements: The project maintains a conscious balance of cost, deliverables, and sustainability targets, as a nationally leading example of purpose built student accommodation, working to a fast-paced programme for construction in 2027. BUCKS NEW UNIVERSITY Client: Harman Hughenden Park Limited Value: 16.5 million Status: Planning Overview: This new student accommodation scheme in High Wycombe consists of two blocks at 6 storeys achieving a total of 182 units. This 9,106sqm project feeds into a wider masterplan that RUFFARCHITECTS are developing, serving as the foundational element for the broader residential strategy. The development looks to transform the 1.3HA site, uplifting the existing student village in Hughenden. Community Impact & Value: The design aims to elevate the standard of student accommodation, setting new benchmarks within the sector. With a diverse range of communal amenity spaces and a forward-thinking approach to landscaping, the scheme prioritizes the well-being of its residents. Collaboration with Harman Hughenden Park Limited and BNU has been instrumental in keeping the design focused on the needs of its users, whilst catering to tight project timelines. Technical Insights & Challenges: The roofscape and elevational design create a compelling balance between the past and the present. A stepped form visually breaks up the building whilst maximising the internal floor plan. The bedroom units have been efficiently planned to a standard layout, dimension, and typology, creating a successful mass on site which considers all the various constraints of its existing development. Brick variation provides relief to the large mass and softens the impact of a repetitive facade. Passivhaus principles have been integrated from the outset, working closely with sustainability and energy consultants to maintain a fabric first approach. The scheme aims to meet Net Zero Carbon standards, supporting the university in their wider mission of achieving Net Zero Carbon by 2030. Key Achievements: The project maintains a conscious balance of cost, deliverables, and sustainability targets, as a nationally leading example of purpose built student accommodation, working to a fast-paced programme for construction in 2027.

Overview: Our proposals for a vibrant, mixed-use, dynamic pavilion sit at the heart of London-based developer, Related-Argent's plans for a vibrant new North London neighbourhood. Independent restaurants, shops, cafes, office space, new health centre, and over 1000 homes all form part of a new central public square which the Tottenham Hale Pavilion centralises. Community Impact & Value: The project was commissioned following an invited competition, our response to the brief sought to create a scheme that balanced moments of openness and quieter spaces sheltered from the activity around. These opposing conditions require a suitably dynamic building. Orientated to enclose specific parts of the civic square, the lower volume shifts and steps in plan to provide a mix of shelter and access, giving a duality to the ground floor of the slender scheme. Technical Insights & Challenges: Despite sharing a similar footprint, the upper floor differs dramatically from the ground floor, establishing a strong distinction between base and top. The translucent top is designed to be just as flexible as the active ground level, accommodating different functions throughout the day. Public areas of the first floor provide a considered outlook during the daytime and are illuminated internally at night, becoming a wayfinding beacon and focal point of the square. Key Achievements: The mixed-use 750sqm Pavilion utilises Modern Methods of Construction to create a civic centrepiece at economical build rates. Falling centrally within the wider masterplan, the site becomes a crossing point for new walking, cycling and tube access routes established as part of the sustainable mobility strategy. The new civic square will be a picturesque symbol of regeneration for new and existing residents alike. TOTTENHAM HALE PAVILION Client: Argent Related Value: Confidential Status: Detailed Design Overview: Our proposals for a vibrant, mixed-use, dynamic pavilion sit at the heart of London-based developer, Related-Argent's plans for a vibrant new North London neighbourhood. Independent restaurants, shops, cafes, office space, new health centre, and over 1000 homes all form part of a new central public square which the Tottenham Hale Pavilion centralises. Community Impact & Value: The project was commissioned following an invited competition, our response to the brief sought to create a scheme that balanced moments of openness and quieter spaces sheltered from the activity around. These opposing conditions require a suitably dynamic building. Orientated to enclose specific parts of the civic square, the lower volume shifts and steps in plan to provide a mix of shelter and access, giving a duality to the ground floor of the slender scheme. Technical Insights & Challenges: Despite sharing a similar footprint, the upper floor differs dramatically from the ground floor, establishing a strong distinction between base and top. The translucent top is designed to be just as flexible as the active ground level, accommodating different functions throughout the day. Public areas of the first floor provide a considered outlook during the daytime and are illuminated internally at night, becoming a wayfinding beacon and focal point of the square. Key Achievements: The mixed-use 750sqm Pavilion utilises Modern Methods of Construction to create a civic centrepiece at economical build rates. Falling centrally within the wider masterplan, the site becomes a crossing point for new walking, cycling and tube access routes established as part of the sustainable mobility strategy. The new civic square will be a picturesque symbol of regeneration for new and existing residents alike.

Overview: Achieving a total of 301 units across 13 levels at Phase 1, this student accommodation project on Beresford Street sits on a 0.95HA site, becoming a crucial part of the Woolwich townscape. The scheme boasts 9,537sqm of amenity and accommodation, covering both cluster and studio unit types. Phase 2 delivers an additional 120 units, significantly enhancing the overall offer to residents. Community Impact & Value: The design provides improved active frontages to Beresford Street while respecting nearby heritage assets. Set back levels help to break up the building's massing and reduce the visual dominance of its height. A combination of external and internal amenity provisions promote social connection and student well-being. Technical Insights & Challenges: Co-ordination with specialist subcontractors has allowed for detailed articulation across the scheme, namely the chamfered brick detailing to the window reveals and carefully chosen material palette. The sensitive context adjacent to a conservation area required ongoing collaboration with the local authority planning department, to deliver a contextually relevant yet innovative building. Ongoing focus on landscaping design has been key in supporting and increasing local biodiversity. Key Achievements: Located prominently on Beresford Street, the scheme forms an integral part of the wider Woolwich Arsenal master plan. It is currently on site in line with the construction programme, with occupation due in 2026. BERESFORD STREET Client: Hurlington Capital & QIP Value: PH 1: 30.9m, PH 2: 15.6m Status: Construction Overview: Achieving a total of 301 units across 13 levels at Phase 1, this student accommodation project on Beresford Street sits on a 0.95HA site, becoming a crucial part of the Woolwich townscape. The scheme boasts 9,537sqm of amenity and accommodation, covering both cluster and studio unit types. Phase 2 delivers an additional 120 units, significantly enhancing the overall offer to residents. Community Impact & Value: The design provides improved active frontages to Beresford Street while respecting nearby heritage assets. Set back levels help to break up the building's massing and reduce the visual dominance of its height. A combination of external and internal amenity provisions promote social connection and student well-being. Technical Insights & Challenges: Co-ordination with specialist subcontractors has allowed for detailed articulation across the scheme, namely the chamfered brick detailing to the window reveals and carefully chosen material palette. The sensitive context adjacent to a conservation area required ongoing collaboration with the local authority planning department, to deliver a contextually relevant yet innovative building. Ongoing focus on landscaping design has been key in supporting and increasing local biodiversity. Key Achievements: Located prominently on Beresford Street, the scheme forms an integral part of the wider Woolwich Arsenal master plan. It is currently on site in line with the construction programme, with occupation due in 2026.

Overview: A 60,000sqft, seven storey building with double basement on the artery route between Kings Cross and Camden provides a state-of-the-art community healthcare facility. The site repairs the frontage along Royal College Street linking to the 265,000 sqft mixed use St Pancras Campus by Curson St John for W.RE. Community Impact & Value: The bespoke building offers intermediate care (intensive support for patients recovering from hospital treatment, readying them for a return home and independent living). Ian Chalk Architects have designed the building to reflect the origins of early NHS architectural expression. The step-down facility fit-out brief has been formed by BDP and Central and North West London NHS Foundation Trust (CNWL), ahead of our current detailed design and delivery of the shell and core with CField Construction. Technical Insights & Challenges: The building occupies the full site. Following ordnance identification, our approach to a design led delivery of the A1 fire rated façade and frame had to be innovative. Critical architectural detail was developed in parallel to a top-down approach of ground level slab install, and consecutive basement excavation and upper-level frame delivery. Central circulation leads to flanking wards and medical laboratories with triple height voids. Careful consideration for working and care environments with high levels of natural daylight and fresh air has developed a high performing envelop, working with façade specialists. Decorative screening also provides technical resolution for roof level planted terraces for both patient and staff benefit. Key Achievements: Through the detailed design and construction phases, the fit-out for Healthcare enables a collaborative and engaging process with the Trust and the retained high-quality designers. ROYAL COLLEGE STREET Client: Confidential Value: 32 million Status: Construction Overview: A 60,000sqft, seven storey building with double basement on the artery route between Kings Cross and Camden provides a state-of-the-art community healthcare facility. The site repairs the frontage along Royal College Street linking to the 265,000 sqft mixed use St Pancras Campus by Curson St John for W.RE. Community Impact & Value: The bespoke building offers intermediate care (intensive support for patients recovering from hospital treatment, readying them for a return home and independent living). Ian Chalk Architects have designed the building to reflect the origins of early NHS architectural expression. The step-down facility fit-out brief has been formed by BDP and Central and North West London NHS Foundation Trust (CNWL), ahead of our current detailed design and delivery of the shell and core with CField Construction. Technical Insights & Challenges: The building occupies the full site. Following ordnance identification, our approach to a design led delivery of the A1 fire rated façade and frame had to be innovative. Critical architectural detail was developed in parallel to a top-down approach of ground level slab install, and consecutive basement excavation and upper-level frame delivery. Central circulation leads to flanking wards and medical laboratories with triple height voids. Careful consideration for working and care environments with high levels of natural daylight and fresh air has developed a high performing envelop, working with façade specialists. Decorative screening also provides technical resolution for roof level planted terraces for both patient and staff benefit. Key Achievements: Through the detailed design and construction phases, the fit-out for Healthcare enables a collaborative and engaging process with the Trust and the retained high-quality designers.

Overview: This station marker building provides a mix of single and duplex residential accommodation over a newly proposed childcare facility at the entrance of a key London Overground Station. Community Impact & Value: Within a conservation area and adjacent to the Grade II former station building, this rare opportunity looks to provide 24 new high-quality homes. The enhancements to the public square and termination of the station approach will underpin the vibrant retail parade that occupies the railway arches. With the Overground orbital extension in December 2012, this sustainable form of transport in the PTAL 6a rated area provides clear wayfinding to the town centre station and a much-needed community and social purpose in the form of an early years nursery. Other adjacent marker buildings help orientation, including a Library and Leisure Centre, on the adjacent High Street. Technical Insights & Challenges: Sitting neighbouring the railway provides design and construction constraints, from noise for new residents and piling strategies, to ensuring continuity of the passing train services. The significance of the building as a marker within the conservation area also drives the high quality design. The high risk building (HRB) under the Building Safety Act also requires an innovative unit mix to best address housing numbers within the slender floorplate. With the main building elevation orientated south, the triple aspect units are designed to maximise natural light while using the chamfered balcony design to provide solar shading, reducing potential summertime overheating. Key Achievements: The experience developer at this early stage of the project , provides an outstanding design led approach to tight urban site regeneration, whilst respecting the historic value of the area. OLD STATION WAY Client: Confidential Value: Confidential Status: Pre-Planning Overview: This station marker building provides a mix of single and duplex residential accommodation over a newly proposed childcare facility at the entrance of a key London Overground Station. Community Impact & Value: Within a conservation area and adjacent to the Grade II former station building, this rare opportunity looks to provide 24 new high-quality homes. The enhancements to the public square and termination of the station approach will underpin the vibrant retail parade that occupies the railway arches. With the Overground orbital extension in December 2012, this sustainable form of transport in the PTAL 6a rated area provides clear wayfinding to the town centre station and a much-needed community and social purpose in the form of an early years nursery. Other adjacent marker buildings help orientation, including a Library and Leisure Centre, on the adjacent High Street. Technical Insights & Challenges: Sitting neighbouring the railway provides design and construction constraints, from noise for new residents and piling strategies, to ensuring continuity of the passing train services. The significance of the building as a marker within the conservation area also drives the high quality design. The high risk building (HRB) under the Building Safety Act also requires an innovative unit mix to best address housing numbers within the slender floorplate. With the main building elevation orientated south, the triple aspect units are designed to maximise natural light while using the chamfered balcony design to provide solar shading, reducing potential summertime overheating. Key Achievements: The experience developer at this early stage of the project , provides an outstanding design led approach to tight urban site regeneration, whilst respecting the historic value of the area.

Overview: Concept design and delivery of the refurbishment of the existing lower-ground level office space at St Anne’s Court, Soho provides a new dedicated 250sqm skin and haircare product testing facilities for the iconic Good Housekeeping brand. GHK is one of the oldest continuous magazine publications in the UK, for the largest international publishing house, Hearst. Community Impact & Value: As a state-of-the-art facility dedicated to product testing, the bespoke laboratories within the Hearst Institute are based on significantly remodelled spaces within the existing retained building. Designed to provide a publicly accessible live studio, absorption within the testing process can be experienced. The working lab space, as well as flexible staff working areas support the studio provision. Here early phases of market research and product development through to quality testing and marketing is undertaken for a number of the nations most recognised brands. Technical Insights & Challenges: Full internal reconfiguration and building services where curated within this highly impactful design. The aim being to provide a functional and elegant visitor experience, drawing on a contemporary interpretation of the origins of the GHK brand within the Art Deco period and interior style. Colour use, bespoke designed furniture and equipment requirements were all seamlessly integrated. Our working wall for product trialing encapsulates both advance testing equipment with splashes of nostalgic references from the Hearst archive, individually selected and curated. The bespoke floor to ceiling metalwork is also adaptable to the changing needs of the venue and allows for future relocation if necessary. Key Achievements: The Hearst Institute will support the Good Housekeeping Cookery School also at St Anne’s Court, whilst continuing to test and review products and services for the public and wider beauty industry. HEARST INSTITUTE Client: Hearst Value: Confidential Status: Completed Overview: Concept design and delivery of the refurbishment of the existing lower-ground level office space at St Anne’s Court, Soho provides a new dedicated 250sqm skin and haircare product testing facilities for the iconic Good Housekeeping brand. GHK is one of the oldest continuous magazine publications in the UK, for the largest international publishing house, Hearst. Community Impact & Value: As a state-of-the-art facility dedicated to product testing, the bespoke laboratories within the Hearst Institute are based on significantly remodelled spaces within the existing retained building. Designed to provide a publicly accessible live studio, absorption within the testing process can be experienced. The working lab space, as well as flexible staff working areas support the studio provision. Here early phases of market research and product development through to quality testing and marketing is undertaken for a number of the nations most recognised brands. Technical Insights & Challenges: Full internal reconfiguration and building services where curated within this highly impactful design. The aim being to provide a functional and elegant visitor experience, drawing on a contemporary interpretation of the origins of the GHK brand within the Art Deco period and interior style. Colour use, bespoke designed furniture and equipment requirements were all seamlessly integrated. Our working wall for product trialing encapsulates both advance testing equipment with splashes of nostalgic references from the Hearst archive, individually selected and curated. The bespoke floor to ceiling metalwork is also adaptable to the changing needs of the venue and allows for future relocation if necessary. Key Achievements: The Hearst Institute will support the Good Housekeeping Cookery School also at St Anne’s Court, whilst continuing to test and review products and services for the public and wider beauty industry.